net profit margin business definition

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Net Profit Margin Business Definition

Net Profit Margin Business Definition

By rosim8050 — September 4, 2025

Quick summary: Net profit margin is a key financial metric that shows the percentage of revenue that remains as net profit after all expenses, taxes, and interest are deducted. It helps assess a company’s profitability and efficiency.

Definition

Net profit margin is calculated by dividing net profit by total revenue and multiplying by 100 to express it as a percentage. It measures how much profit a company generates for each dollar of revenue.

Formula:

Net Profit Margin (%) = (Net Profit ÷ Revenue) × 100

A higher net profit margin indicates better profitability and cost control.

Example Calculation

Example: A company earns $200,000 in revenue with a net profit of $30,000.

Net Profit Margin = (30,000 ÷ 200,000) × 100 = 15%

This means the company keeps 15% of its revenue as profit after all expenses.

Importance of Net Profit Margin

  • Indicates overall profitability of a business.
  • Helps compare performance across companies and industries.
  • Assists investors in evaluating financial health and efficiency.
  • Supports management decisions for pricing, cost control, and growth strategy.
  • Gross Profit Margin: Measures profitability after cost of goods sold.
  • Operating Profit Margin: Measures profit after operating expenses.
  • Return on Investment (ROI): Measures overall financial return.

Author: rosim8050 — business finance guide for students and entrepreneurs. Use net profit margin to analyze company performance and inform strategic decisions.

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